Are you a podcaster struggling to get more Podcast downloads for your show? Not hitting a significant number of downloads can make your podcasting journey tiring, and you tend to feel no one is interested in your content, but that’s not true. It’s possible to have high-quality and value-packed episodes on your podcast yet struggle to get downloads.
That’s because whether you upload on Spotify, Google podcast, or Apple podcast, there’s more to podcasting than sitting with a microphone and dishing out content. You must incorporate strategies that boost your visibility and grow your podcast audience on search engines and podcast apps.
Podcast downloads are directly related to the number of podcast subscribers you have because most listening platforms download new episodes for subscribers automatically. Thus, by learning how to boost your listener base and subscribers, you can increase your podcast downloads and achieve your goals.
In the long term, you’d become a seasoned veteran in generating podcast downloads and having your content played more times.
25 Simple Ways to Get More Downloads on Podcast
Ready to crank up your podcast downloads? Here are 25 simple ways to get you there.
Spruce Up Your Podcast Name
Customizing your podcast name is one crucial way to personalize your content and build a lasting relationship with your listeners. A well-thought-out name can give your audience an insight into your niche and make you stand out from your competitors.
Another benefit of having catchy and memorable names on podcasts is the ease of reference that it offers. Listeners can easily recommend your show to family and friends without struggling to remember its name. You want to create your podcast name around some of the most relevant keywords in the topics you cover to make it attractive and descriptive.
Give an Introduction About Yourself
Because you’re expecting both existing and new listeners in each episode of your podcast, you should give an introduction about yourself in the intro. A brief yet profound self-introduction can be that hook that keeps new listeners glued to the end. Besides, your existing audience will equally benefit when you introduce yourself as it tells them what the episode is about.
You should speak in a clear and conversational tone to enable your audience to flow with you. Ensure to say your name, your podcast’s name and value, the episode title and topic, and the date if necessary. Remember that a good first impression can be all it takes to make a new listener subscribe to your podcast, subsequently increasing your podcast downloads.
Find Topics in Your Niche
Creating a loyal listener base that would help bring you more podcast downloads requires finding the right topics in your niche to cover. Your topics should be based on what your audience needs, as this makes them see you as a value provider.
To ensure you’re always bringing relevant content, you should frequently cover trending and popular topics in your niche. You don’t want to be talking about old events when your audience expects you to discuss a big, recent event.
Write a Perfect Episode Title
Your episode title is similar to the title of a book; it can make or mar your show. If your episode title is compelling, it will attract new listeners, and your download count will rise. Otherwise, you may struggle to get downloads.
To write a perfect episode title, follow the tips below:
- Keep it short
- Use clear language
- Use relevant keywords but avoid stuffing them
- Don’t use single or two-word titles
- Don’t include the show title, name, and episode number to avoid wasting space
- Keep it brief and self-explanatory
Create an Amazing Description
Your podcast description is a helpful medium to tell your audience the topic of your show. As a result, users who love these topics are likely to subscribe to be among the first people to get your content. You will have to write a description when uploading your first episode, and it can be changed later.
A well-crafted description can help people interested in your topic discover your show when searching, thus increasing your podcast listens and downloads. An engaging description should:
- Have a show title
- Speak to your audience
- State what listeners should expect from the show
- State who you are
Add an Eye-catching Cover Artwork
An attractive cover artwork pulls visitors to your show and makes them want to know more about what’s happening inside. Your artwork design should be high quality to make its visual aesthetics eye-catching and grabbing.
Also, you need to make your art unique to set your podcast apart from competitors doing something similar. Different directories, like Apple, Spotify, Google Podcasts, etc., may also have a few differences in their cover art details, such as in size, resolution, and so on.
Stick to the Best Posting Schedule
When it comes to growing your podcast audience, it’s essential to stick to the best posting schedule to achieve your goals. You want your podcast to meet your audience at their most active times so they can make the most of your content. Scheduling your posts helps you to appear consistent, and people generally love having a schedule as it makes time management much easier.
If your audience will likely be most active between 2 AM and 5 AM, for instance, posting within these times means you’re likely to reach more people and get more downloads as a result. You may consider using a calendar to schedule your posts to ensure you consistently serve your audience the best quality.
Leverage the Power of SEO
SEO can be a game changer for your podcast downloads if you leverage its power. It increases your visibility and positions you somewhere in the top search results when your target audience clicks on the search button.
Keyword usage represents one of the most crucial aspects of SEO. You should research the high-traffic keywords in your niche and use them strategically in your metadata to make the search engines crawl your podcast.
Podcast teasers are like movie trailers; they build anticipation and inquisition in the audience’s minds. Thus, when you upload one, your audience will have a sneak peek at your podcast episode and will be eager to download it in order not to miss the episode when it’s finally out.
Teasers are helpful to both current and future listeners and should be made for each episode of your podcast. After all, the content of each episode differs, even if they’re around the same topic.
Prioritize High-Quality Audio
Audio quality is arguably the most important thing about your podcast recording. This is because even if you’re discussing a fascinating topic and have put the best points together, the poor audio quality will make your podcast look crappy.
On the other, a high-quality audio recording makes your podcast sound professional and polished. As a result, you’d attract new listeners and keep existing ones coming back for more, helping you get more downloads. You should invest in quality recording equipment like a microphone and a DIY studio to get good sound and boost the quality of your audio content.
Set Up an Autoplay Features
Setting up an autoplay feature makes it easier for listeners to go to the next episode when they finish the current one. With this feature activated in your podcast app’s settings, the number of episode downloads you receive will greatly increase.
You can as well tweak the settings of the podcast player to have your most recent episode automatically play or have a specific episode set as the autoplay episode. Each autoplay counts as a download, and this can help enhance your downloads.
Provide Value to Your Listeners
Whether Apple, Spotify, or Google Podcasts, every listener is on the podcast app for one purpose – value. They listen to your podcasts because they want to add value to their lives and will only stay till the end if you deliver valuable content. More importantly, offering value earns you more subscribers, making your download count increase.
Post More Content
People use podcast apps and other social media platforms for one purpose – to get value about their subject of interest from time to time. If you post content regularly, you will not only keep current subscribers, but you will also be able to target a new audience and gain more followers.
When you publish new episodes frequently, you can make the most of the platform’s algorithm by leveraging SEO techniques, such as keyword usage, to reach more listeners. Also, more episodes mean more downloads for your current subscribers, so putting out new episodes regularly can help your downloads soar.
By Involving Your Listeners
Involving your listeners helps you build a strong connection with them and inspires them to recommend your show to family and friends who may be interested. You should first identify your most engaged listeners; the people who comment, share and like your posts.
It’s even easier to identify them if you have your own podcast community because you will frequently see their names. Once you know them, tap into their ideas by asking questions on how to improve your podcast episodes. Their feedback will help you know your weaknesses and strengths so you can better fine-tune your content to grow your podcast.
Stay Active in the Community
Actively engaging in your podcast community shows you unique ways to increase your podcast downloads. The podcast community contains many like-minded people who share your interests and may be able to advise you on additional things to do to improve your impact.
As you become a better podcaster, your downloads will rise, paving the way for other opportunities, such as brand promotion or monetization. Your fellow podcasters on the same journey as you can often be a great source of guidance since their opinions will be based on experience.
Encourage Your Listeners to Subscribe
It may sound weird, but it works. Encourage your listeners to subscribe as you dish out your value-packed episodes in your show. Only a fraction of listeners engages in comments, while the vast majority are merely on the podcast app to listen.
If you encourage them to subscribe to get more of your episodes, many will do so. However, if you remain silent, some people will only listen and leave your page afterward. The more you constantly remind new listeners to subscribe, the higher your list of subscribers goes, making your downloads go up as well.
Make sure You Ask For Ratings And Reviews
Every serious business owner knows the importance of ratings and reviews for the success of their brand. Even for social media influencers, this fact doesn’t change. Reviews tell you things that you may not realize about yourself, and it helps you improve your performance. When you ask listeners to rate and review your podcast, it means you are passionate about satisfying your audience.
It shows your eagerness to improve at all levels, and this can earn you a lot of referrals in the long run because it solidifies the relationship between you and your podcast audience. In addition, if you find a successful podcaster in your niche, ask them to rate and review your podcast. They can share tailored tips about your niche that can help your downloads shoot up.
Cross-Promote Your Podcast Via Other Social Media Platforms
Cross-promoting your podcast on other social platforms like Facebook, Twitter, YouTube, Instagram, Vk, Spotify, SoundCloud, etc., helps to boost your online outreach. There are many people who are interested in your subject but aren’t currently using any podcast app.
By reaching out to these people where they are online, you can improve your chances of getting more potential listeners and downloads. Here are simple tips for cross-promoting your podcast.
Repurpose Your Video Content on YouTube
You can convert your podcast episodes into short videos or resize existing video podcasts to meet YouTube standards. Include a link to the original podcast for the full episode and more.
Do Posting on Blogs
From guest posting to posting on your personal website, regular posting on blogs can increase traffic to your podcast. Include a link for potential listeners to check the full podcast on your blogs.
Share Your Clips to Multiple Directories Websites
Maximize your reach by sharing your clip to multiple podcast directories when you publish your episode. Your RSS feed item limit depends on your RSS version, and it’s responsible for your content to specific platforms.
Promote Podcast Via Email List
Your recipe for achieving significant podcast downloads and subscribers isn’t complete without promoting your podcast via email list. From announcing new episodes to notifying listeners when they’re released, an email list plays an important role in your podcast journey.
You may gather the email addresses of listeners and send them newsletters, keeping them up-to-date with new episodes and other information about your podcast.
Share the Transcription of Each Episode
Yes, your podcasts are already value-packed and making a hit. They get shared everywhere, and your downloads are increasing, so should you still transcribe them? In simple words, yes. If you’re already doing good in podcasting, transcribing your content can take you from good to great!
Transcribing makes it easy for listeners to find specific episodes of your show, and it offers more SEO opportunities, such as backlinking. Many podcast hosting platforms offer transcription, and there are tons of free and paid tools that can help you easily transcribe audio within a few minutes too.
Pick an Ideal Host
The platform you choose to host your podcast can impact how far and fast you grow. Your podcast hosting provider can be likened to a website; it stores the files for your show. With the right hosting platform, having your podcast on Spotify, Apple Podcast, Google Podcast, and other audio streaming services becomes easy as pie.
You should choose the platform with features that can help improve your downloads. Some of these features are:
- Robust Analytics
- Fast Speed
- Smoother Data Transfers
- No Compromise in Quality
Be a Guest on Other Podcasts
Other podcasters have their audience who may not be aware of your talents. When your following grows, it’s normal to get invitations from different podcasters to become their guest speaker. By accepting their invitation or even requesting to be a guest speaker on their platform, you can gain more downloads.
The people who listen to you and become impressed by your talent and knowledge will look up your page or search for your podcast in order to download more of your value.
Collaborate with Your Fellow Podcasters
A famous quote by Helen Keller reads, “alone, we can do so little; together, we can do so much.” This is true even in podcasting. Collaborating with your fellow podcasters will help you grow quickly and can serve as a means of building a solid network.
Collaborating also gives you more exposure as you learn how others interact with their audience and what tools they use to produce perfect audio quality. By sharing ideas, you’d be able to improve your podcast and get more downloads in the process.
Host a Successful Contest
Hosting a contest is another way to keep your podcast community active and engaged, thus ensuring a solid connection with your audience. Organize an exciting contest where winners from your audience get a prize.
You can also organize a giveaway to appreciate your listeners’ love and support. This can encourage others to download your episodes, helping you boost your downloads.
Buy Podcast Download
Lastly, the fastest, cheapest, and easiest way to send your podcast downloads skyrocketing is to buy podcast downloads. It’s a quick and legitimate way to achieve your podcast downloads goal by getting downloads from real users. Buying podcast downloads will instantly increase your visibility, provide SEO benefits, and get you the attention you desire.
If you’re a brand owner, buying downloads will bring awareness to your brand, increase revenue streams, and pave the way for other monetization opportunities. With Media Mister, you can get downloads from active and real podcast listeners.
Purchasing downloads helps your podcast page gain social presence and appear more frequently on search results. So you can buy Podcast downloads From Us that help to get more active audience members and promote your Page.
Ready to get more podcast downloads? Follow the ways above to get your downloads soaring high. As a podcaster, more inspiration comes when you see your show getting more awareness from time to time.
It’s essential to incorporate as many helpful tips as possible and stay consistent on your journey to achieve your desired podcast downloads. Your time and monetary investment will pay off when your download count starts to fly high, setting you up for another income opportunity.